Link Key Accounts | Deep Data on Hospitals and Payers | Veeva
Veeva Link Key Accounts
Deep Data on Key Accounts to Accelerate Access
Link Key Accounts provides deep data about key accounts and software to surface relevant insights. Commercial and market access teams use the product to find new decision makers, spend less time on research, and stay up to date on key accounts.
Curated key account profiles include information about formulary committees, related decision makers, documents, events, quality measures, and business partners. They also include an annual summary of diagnoses by disease area derived from Compass data in the U.S.
Customers access the data via a web application and a connector to CRM. Account summaries are also available as a data file. The product covers all hospital and payer accounts in the U.S. across all major therapeutic areas.
Announced 2020
Status Early Customers 11-50
Download Product Sheet](/content/wp-content/uploads/2023/07/Veeva-Product-Sheet-Link.pdf?1/index.html)
Now available: Employee intelligence in Link Key Accounts
Why Link Key Accounts
Better engagement with key accounts
Find new decision makers
Identify the people who decide which products are placed on formulary.
Understand account priorities
Access AI summaries with related account documents, guidelines and patient metrics.
Gain visibility into account engagements
See all account interactions so you can coordinate cross-functionally.
Scott Eaves
Director, Field Force Technology and Operations, Shionogi, Inc.
“It’s very important to have the Link Key Account data within CRM. It is truly a one-stop shop.”
Tara Condon
Commercial and Launch Excellence Industry Leader
Resources
Explore and Learn
Read Features Brief Veeva Link Key Accounts Features Brief
Watch Demo Deep Data for Better Key Account Access
Watch Video Shionogi: Finding New Decision Makers at Key Accounts
Watch Video Enabling Field Teams with Link Key Accounts in CRM
Read Article Addressing the Key Account Management Conundrum – Is Your Sales Model Ready to Shift to KAM?
Read eBook Product Launch Excellence: A Pre-Commercial Roadmap for Biopharmas