Veeva PromoMats | Compliant Promotional Content Management | Veeva

Veeva PromoMats

Accelerate the End-to-End Content Lifecycle

PromoMats is a regulated content management application that supports the full lifecycle of promotional content. It enables content creation, review and approval, digital asset management, claims management, and content strategy.

Connected with CRM, PromoMats provides automatic distribution of promotional content via applications like CLM and Approved Email. Veeva’s Open API allows for integration with third-party systems such as web content management or campaign management applications.

This application includes Digital Asset Management and Brand Portal, a central repository that makes content easily accessible for internal users while enhancing content reuse. PromoMats automatically generates eCTD compliance packages for post-marketing and pre-clearance submission to the FDA.

Announced 2011 Status Very Mature Customers 100+

Download Product Sheet See how AI can accelerate MLR](/content/products/ai-for-promomats/index.html)

Veeva Acquires Copli, Launches Veeva Falcon MLR to Accelerate Content Review

Fastest Path to Approved Content with AI

Assistive AI Vault AI in PromoMats \ \
Drive productivity and speed with conversational AI directly in your content workflow. Agents check document quality, build claims library, and create custom agents. \ \
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Learn More
Agentic MLR™ Veeva Falcon MLR \ \
Targeting a 70% reduction in manual labor within five years, Veeva Falcon MLR delivers agentic MLR, automating content reviews for marketing, agency, and MLR teams. \ \
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Learn More

Overview

A Flexible, Scalable Solution for Commercial Content

Download Product Sheet View Features](/content/resources/veeva-promomats-product-brief/index.html)

Compliant content at scale

PromoMats is a regulated content management application that supports the full lifecycle of promotional content. It enables content creation, review and approval, digital asset management, claims management, and modular content.

Connected with CRM for automatic distribution

Single source of truth for all your content

This application includes Brand Portal, a central repository that makes content easily accessible for internal users while enhancing content reuse. PromoMats automatically generates eCTD compliance packages for post-marketing and pre-clearance submission to the FDA.

Impact

Transform the content lifecycle

+50%

average increase in speed to market

+40%

growth in content reuse with modular content

+20%

reduction in cost to create content

Why Veeva PromoMats

Speed compliant content at scale

Veeva PromoMats Overview

PromoMats Overview

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Speed content approval

Accelerate content creation and time to market with industry-leading medical, legal, and regulatory (MLR) review.

Ensure compliant content across channels

Easily publish and withdraw content to digital channels to make sure only approved assets are in use.

Maximize content impact and scale

Scale, reuse assets, and maintain brand consistency with built-in DAM designed for life sciences.

Customer Success

Trusted by 450+ top and emerging biopharmas globally

“From a project standpoint, implementation was very easy because Vault AI Quick Check Agent runs alongside our regular workflow without causing any disruption.”

Jason Benagh, Global Marketing Operations Director
Moderna

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“With PromoMats, we gained crucial insights that helped us identify opportunities to reuse, repurpose or withdraw assets, enabling content tailoring at scale.”

Francesco Iaccarino, Commercial Ops & HR Demand Manager
Angelini Pharma S.p.A.

Read Blog

“Partnering with Veeva helps us move from a standard content approach to a personalized model that transforms our customer relationships.”

Kevin Rose, Executive Director, Content Excellence
Boehringer Ingelheim

Read press release

Resources

Explore and Learn

[Read Features Brief Vault AI in PromoMats\ \
[Read Customer Story Beyond the AI Hype: Learnings Implementing Vault AI for PromoMats\ \
[Read Customer Story 7 Steps to Accelerating MLR: How Moderna Launched Vault AI for PromoMats\ \
[Watch Video Bristol Myers Squibb: Building a Content Ecosystem with AI\ \
[Watch Video Boehringer Ingelheim and Salix Pharmaceuticals: Scaling Content Strategy for Personalized Engagement\ \
[Read Infographic 5 AI and Process Innovations Transforming MLR\ \
[Read White Paper Building a Compliant Content Foundation for the Future\ \
[Read Features Brief Veeva PromoMats Features Brief\ \

Interested in learning more?

Contact Us Download Product Sheet